Master FaceBook Ad Setup
Hello, and congratulations on getting access to this video course on Facebook Ad Basics.
So here’s the goal – this course intends to simplify things so that you can get your Facebook ads up and running easily.
So here’s a quick overview of what’s inside this course. Video #1, of course is this video.
Lesson Video #2 is the mindset of Facebook paid traffic.
Lesson Video #3, we will talk about who are you targeting, because that’s very important. You can’t just set up an ad and assume ok, this is going to work for everybody kind of thing.
Lesson Video #4, we’re going to talk about Facebook Audience Insights, which is a free tool that Facebook gives you access to, and it allows you to dig a lot deeper.
Lesson Video #5, we will take all that information that we’ve researched in the prior videos, and will create a avatar profile, which is essentially what your customer is going to look like, are they male or a female, are they a certain age, are they in a certain area.
Lesson Video #6: And of course, once you figure that out, that’s a big crucial piece of the puzzle, we need to go over Important Ad Rules in Lesson Video #6. You see, if you don’t follow Facebook’s rules, it’s an easy and surefire way to get banned, and we don’t want that. So we want to make sure that you understand what Facebook wants, what Facebook does not want, what Facebook sees as offensive, and all that. And believe it or not, it may not really be obvious. So that’s why we need to cover these rules.
Lesson Video #7, we’ll talk about The Pixel, which is basically the tracking code that Facebook uses, why it’s important, how you can create it and all that.
And Lesson Video #8, we’ll talk about ad campaigns.
In Lesson Lesson Video #9, we’ll talk about A Sets.
And of course in Lesson Video #10 we’ll talk about Ads.
So as you can see, Lesson Video #7, #8 and #9 is the technical aspect, but all the videos before that prepare you for that.
You can complete this course at your pace. The duration of this course is typically 2 weeks.
What you need
So getting started, you’re going to need the following. You’re going to need obviously a Facebook ad account. You will need a landing page, something that you’re going to be promoting. And of course you’re going to need to have your creatives, like your texts, your headlines, your images and all that.
Lesson 1: Getting Started
This section provides you introduction to this course
Lesson 2: Having the Right Mindset
In this Lesson, you will learn how to develop the Right Mindset towards your Facebooks Ads
Lesson 3: WHO to Target
In this Lesson, you will learn how to identify who to target in your Facebook Ads
Lesson 4: FaceBook Audience Insight
In this Lesson, you will learn how to select Audience using Facebook Audience Insight Tool.
Lesson 5: Avatar
In this Lesson, you will learn how to create Avatar Profile
Lesson 6: Facebook Ad Rules
In This Lesson, you will learn the basic Facebook Ad Rules.
Lesson 7: Facebook Pixel
We're going to talk about the Facebook Tracking Code, which is known as the Facebook Pixel.
Lesson 8: Facebook Ad Campaign
In this Lesson, you will learn how to setup Facebook Ad campaigns.
Lesson 9: Facebook Adset
In this Lesson, we will learn about Adsets.
Lesson 10: Facebook Ads
In this Lesson, we will learn how to setup Facebook Ads