In this book you learn all about one of the best ways to build your network
marketing business using E-mail marketing.
But before we dive in, let’s take a look why E-mail marketing is so effective in the
Internet marketing industry.
E-mail marketing is one of the fastest ways to leverage on the
Internet. Because all you do is compose an E-mail, customize it to suit the
reader (their first name or last name), and click the broadcast button to
reach thousands of people instantly!
E-mail marketing is highly scalable. Unlike an ‘offline’ business where
the more customers you have, the busier you are, in E-mail marketing, it is
much easier because regardless of the size of your mailing list, whether it
is 100 or 10,000, all you need to do is click broadcast and everyone on the
list gets notified – all for the same effort!
E-mail marketing is highly targeted. One of the reasons why E-mail
marketing is highly effective at getting sales is because the recipient of the
E-mail gets a kind of ‘in your face’ promotion. You are marketing directly to
the customer through their PERSONAL mailbox. Not only will you grab
their attention firmly, they will tend to respond with the right buyers
mindset because they are marketed to directly (unlike other advertising
where the buyer might not be in the frame of mind to buy things).